正修科技大學企業管理系

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許窕容

副教授

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  • 許窕容
    Emailtjhsu@gcloud.csu.edu.tw
    連絡電話(07) 735-8800#5121
    研究室位置18-0401
    個人網頁
    課表時間 查詢
    晤談時間星期一 5、6節
    星期四 5、6節
    地點:18-0401企管系教師研究室

    專長及研究領域

    行銷管理、新產品發展管理、知識管理、創新管理、消費者行為
    Marketing Management, New Product Development Management, Knowledge Management, Innovation Management, Consumer Behavior

    學歷

    國立台北大學企管系博士
    美國 聖路易大學(Saint Louis University, USA)企業管理研究所碩士
    國立中興大學企業管理學系學士

    經歷

    正修科技大學 副教授
    正修科技大學 講師
    國立屏東科技大學 兼任教師
    高苑技術學院 兼任教師
    屏東商業技術學院 兼任教師
    潤泰紡織股份有限公司 總經理室專員
    Trans World Airlines, USA. Customer Relation Department
    櫻特金屬工業(股)公司 經理
    隆傑有限公司 外貿業務
    • 指標期刊
    • 一般期刊或研討會或專書
    • 產官學推廣計畫
    學年度論文名稱作者論文類型期刊/會議名稱出版/發表日期下載
    103Does the use of knowledge integration mechanisms enhance product innovativeness?SSCIIndustrial Marketing Management2015/04/01
    102Strategic Orientation and New Product Performance: The Roles of Technological CapabilitySSCICanadian Journal of Administrative Sciences2014/03/01
    102Cross-Functional Collaboration, Competitive Intensity, Knowledge Integration Mechanisms, and New Product Performance: A Mediated Moderation ModelSSCIIndustrial Marketing Management2014/02/01
    101Strategy Orientation, Synergy, and New Product Performance: A Quantitative ReviewEIThe 6th IEEE International Conference on Management of Innovation and Technology Proceedings2012/8/1
    101Knowledge Integration Mechanisms and Product Innovativeness: Toward a Contingent Perspective.EIThe 6th IEEE International Conference on Management of Innovation and Technology Proceedings2012/8/1
    100Linking Cross-functional Collaboration, Innovation Performance, and Competitive Intensity: Towards a Mediated Moderation PerspectiveSSCIAsian Journal of Technology Innovation2012/6/1
    100Cross-Functional Collaboration, Knowledge Integration Mechanisms, and Product Innovation Performance: A Moderated Mediation ModelSSCICanadian Journal of Administrative Sciences2012/3/1
    96華人中小企業的行銷研究:以台灣研究經驗評價三階段脈絡分析法TSSCI管理學報2007/12/01
    學年度論文名稱作者類型期刊/研討會名稱出版/發表日期下載
    107The effect of strategic orientation on breakthrough innovation and performancesTeresa Tiaojung Hsu研討會ISPIM CONNECTS -- Solving Challenges Through Innovation2018/12/02
    106Strategic orientation and new product performance: The view of the complementary combination (MOST 106-2914-I-230-053-A1)Teresa Tiaojung Hsu研討會The 77th Annual Meeting of the Academy of Management (AOM Annual Meeting)2017/08/04
    106"Strategic orientation and new product performance: The view of the complementary combination"許窕容研討會The 77th Annual Meeting of the Academy of Management2017/08/04
    106How does open innovation affect performance? Is the integration mechanisms matter?許窕容研討會Marketing Research in Digital Age2017/07/14
    105How does open innovation affect performance? Is the integration mechanisms matter?Teresa Tiaojung Hsu研討會Marketing Research in Digital Age2017/07/14
    105The relationships of strategic orientation, breakthrough innovation, and product performance研討會2016 ISPIM Summit2016/12/04
    104Strategic orientation of the firm and new product performance: The view of the complementary combination approach研討會The XXVII ISPIM Conference2016/06/19
    103Market knowledge dimensions and new product performance: the contingency view研討會The XXVI ISPIM Conference2015/06/14
    103Emotional Response to Advertising Slogans: The Speech Emotion Recognition and Self-Report Contrasted研討會Networking and Electronic Commerce Conference 2014 (NAEC 2014)2014/08/21
    102Is Collaboration a Panacea for Product Innovation in Turbulent Environments?研討會The XXV ISPIM Conference2014/06/08
    102How Do Firms Integrate Market Knowledge for Product Innovation?研討會The 6th ISPIM Innovation Symposium2013/12/08
    101How environmental context affects product advantage in the NPD process研討會The XXIV ISPIM Conference2013/6/16
    101How Knowledge Integration Mechanisms Affect Product Innovation in the NPD Process?研討會Technology, Innovation, and Industrial Management (TIIM) Conference 20132013/5/29
    101Knowledge Integration Mechanisms, Knowledge Integration Capability, and New Product Performance: The Moderating Role of Product Innovativeness研討會The 5th ISPIM Innovation Symposium2012/12/9
    101Knowledge Integration Mechanisms, Market Integration Capability, Product Innovation Performance, and Environmental Context: A Moderated Mediation Mode研討會The 26th ANZAM Conference (The Australian and New Zealand Academy of Management)2012/12/5
    101The Contingent Value of Knowledge Integration Mechanisms for Product Innovation研討會The 26th ANZAM Conference (The Australian and New Zealand Academy of Management)2012/12/5
    100Knowledge Integration Mechanisms and New Product Performance: The Moderating Role of Matching Product Innovativeness with Environmental Context研討會The 25th ANZAM Conference (The Australian and New Zealand Academy of Management)2011/12/7
    100The Curvilinear Relationships between Knowledge Integration Mechanisms and New Product Innovativeness: A Contingent Link研討會The 25th ANZAM Conference (The Australian and New Zealand Academy of Management)2011/12/7
    100How Environmental Context Moderates the Product Innovativeness–New Product Performance Relationship: The Mediating Role of KIMs研討會The 4th ISPIM Innovation Symposium2011/11/29
    100Knowledge Integration Mechanisms, Product Innovativeness and Environmental Contexts研討會The 4th ISPIM Innovation Symposium2011/11/29
    99The Curvilinear Relationship between Motivation and Intention to Continuance Participation: A Contingent Perspective of Involvement研討會International Conference on Business and Information2010/07/05
    98Knowledge Integration Mechanism Really Mediates the Cross-functional Collaboration-Product Innovation Performance Relationship?研討會2009 AOM Annual Meeting (Academy of Management)2009/08/07
    97The Collaboration Model for Technology Innovation in Taiwan's Biotechnology Industry研討會R&D Management Conference2008/06/17
    學年度專案案號專案案名(計劃名稱)執行起迄工作類別計劃總金額主要經費來源下載
    108CS-2-108-23內向型與外向型開放式創新對於產品新穎性與產品績效之影響: 檢驗企業開放性的調節角色2019/05/01~2019/10/31主持人教育部
    106MOST 106-2410-H-230-003-開放式創新與績效間之關係:以整合機制與外部搜尋策略的調節式中介模型來探討2017/08/01~2018/07/31主持人國科會
    105MOST-105-2410-H-230-004策略導向對突破性創新與產品績效之影響:學習導向與環境脈絡的調節角色2016/08/01~2017/07/31主持人國科會
    104MOST 104-2410-H-230-004策略導向與新產品績效間之關係:以策略互補的觀點來探討2015/08/01~2016/07/31主持人國科會
    103103-2815-C-230-001-H (大專生參與專題研究計畫)顧客滿意、顧客忠誠、服務品質與購買意圖之研究2014/07/01~2015/02/28主持人國科會
    102NSC-102-2410-H-230-008-產品新穎性、產品優勢與新產品績效間之關係:環境脈絡的調節角色2013/08/01~2014/07/31主持人國科會
    101NSC-101-2410-H-230-025產品新穎性、新產品績效與環境脈絡的關係:知識整合機制的中介角色2012/08/01~2013/07/31主持人國科會
    101101-2815-C-230-004-H (大專生參與專題研究計畫)品牌形象、品牌忠誠、促銷策略及再購意圖之研究-以連鎖藥妝店的消費者為研究對象2012/07/01~2013/02/28主持人國科會
    100NSC-100-2410-H-230-001-知識整合機制、知識整合能力、及新產品績效的關係:產品創新性的調節角色2011/08/01~2012/07/31主持人國科會
    100CS-2-100-35以干擾式中介模式探討知識整合機制與知識整合能力對於產品創新績效的影響2011/01/01~2011/12/31主持人教育部
    100100-2815-C-230-005-H (大專生參與專題研究計畫)品牌知識、品牌態度、知覺品質與購買意圖之研究2011/07/01~2012/02/28主持人國科會